Sea vegetable Circulation
SEA VEGETABLE COMPANY
Five Create Ltd.
A new take on the air purifier, Briiv utilises renewable and natural materials, filtering your air via an innovative system. Briiv’s filters of moss, coconut and a bespoke nano-matrix effectively remove pollutants from your air. Made of 90% natural materials, smart device compatible, and monitors filter usage.
The air purification industry is rife with plastics, glass, and other unsustainable materials. We knew there was a better way to do things and set out to incorporate bioplastics and as many renewable materials as possible in our creation of Briiv. Briiv is officially the world’s most sustainable air filter, made from 90% natural materials, making it nearly entirely biodegradable, compostable, and recyclable. The unit and replacement filters also arrive in biodegradable cardboard packaging making the entire product circular in design.
Briiv was founded in the UK but is now sold worldwide including major markets in the US, Asia, and Europe. Poor and dangerous air quality is a worldwide issue and affects us both outside and in our homes. Data shows that nearly the entire global population breathes air that contains high levels of pollutants. This being the case, we set out to make Briiv available worldwide as a sustainable solution to a global problem. Therefore, the innovation of Briiv was motivated by the ability to positively impact and have a benefit to people’s lives, rather than making just another consumer product to add to the hundreds that are like-for-like. Currently, the air purification industry is saturated with large plastic units using plastic filters, none of which can re-used or recycled. Having clean air is essential to living a healthy life and Briiv is the sustainable solution to the problem.
FabCafe Barcelona CEO
The Briiv Filter project exemplifies a remarkable sustainable approach in air purification technology. Its innovative use of natural materials like moss and coconut in the filtration system not only marks a significant reduction in waste compared to traditional air filters but also represents a pioneering approach in the industry. This project is particularly notable for its potential to revolutionize the way industries view and manage air filtration. By employing a composition of 90% natural materials, Briiv Filter not only mitigates the environmental impact but also elevates the standards for industrial air purification. In industries where air quality is crucial, Briiv's biodegradable and compostable nature offers a compelling alternative to the prevalent use of synthetic filters. This transition to natural, renewable materials in air filtration could lead to significant reductions in industrial waste, aligning with global efforts towards a more sustainable future.
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