Fair, circular solar panel
Biosphere Solar
Story
■Story■ In December 2018, I picked up an amenity toothbrush at a hotel where I stayed one day and was astonished to realize once again that it is thrown away after only two uses, once at night and once in the morning. How many toothbrushes are trashed each day around the world?
That day was the catalyst for the development of an eco-friendly toothbrush. It was a struggle to find a toothbrush that was both affordable and high quality. Finally, after two years of work, the “Bamboo Toothbrush” was released in May 2020. Customers who were looking for a sustainable option were delighted, but asked us every time if we had a earth-friendly toothpaste.
Paste-type toothpaste hardens when exposed to air, so we couldn’t get rid of the plastic or aluminum container. So we changed our thinking and succeeded in using paper packaging by making the toothpaste itself papery, and released it as “Toothpaste Paper” in April 2022.